Today is a great day.You decide to start a business and you’re feeling confident. The first thing you do is think of the perfect name for your company. Maybe you even create a logo to represent it. You put everything on social media, people seem genuinely interested in what you’re doing, and all signs point towards success.But then reality sets in; you’ve created an amazing product or service, but now what?

The 5 basic steps of revenue cycle management are what will make your business successful. Take these steps today and get ready to reap the benefits!

Define the goal

The first step in the revenue cycle management process is defining your goal for your business. What do you want to accomplish? Where do you want to be in five years? Where are you in one year? Where are you now? Defining these goals will help you establish a target for what your business should be.


Identify revenue

The second step in revenue cycle management is identifying your revenue. That may seem like a no-brainer, but when you start to take this process seriously, you’ll notice that there are many different ways to generate revenue! You could be making money from product sales, service fees, or marketing and advertising.

By determining the different ways your business makes money and keeping track of them, you’re taking the first step towards success.


Capture revenue

The third step in revenue cycle management is to capture revenue. This can mean selling your product or service, or it could mean getting paid by a client. Either way, the goal is to make sure you are making money.

Some things you can do to increase your chances of capturing revenue are setting prices, creating different packages, and offering discounts for larger purchases.

You also want to be careful about how long it takes for clients to receive their products or services after they’ve made a purchase.

If the turnaround time is too long, people will start looking elsewhere for an alternative. Setting up an effective customer service operation is important as well!


Process revenue

The revenue cycle management process starts with generating revenue. For example, if you are a business that sells products, then the first step is to find customers and make sales. The next step is to collect payment. You can use money-collecting services like PayPal or Square for this. Once you have collected payment, it’s time to handle billing and invoicing, which includes making sure the customer has paid their balance in full. Once this is done, it's time to generate more revenue by looking for new customers or creating marketing campaigns.


Collect money from customers

The final step in the revenue cycle management process is to collect money from customers. There are many ways for this to happen, but the most common way is through credit cards and debit cards.

Charge customers up front for what they’re buying and then get the product or service to them. This will create a sense of urgency and people will be more likely to buy your product or service because they’ve already paid for it.

Another way you can collect money from customers is through pre-orders. This is when you take an advance payment from someone who wants your product before it comes out. You can offer early access to other products, exclusive content, or discounts as incentives for taking a pre-order.

If you have a subscription service, asking customers to pay monthly is another option for collecting money from customers. It also helps if you offer a free trial period so that you can show people how your product actually works and that it’s worth paying for.

Collecting money from customers should always be at the top of your list when building your revenue cycle management process.



Implementing a Revenue Cycle Management Process is a good way to help your organization become more financially stable. This process can be used for a variety of functions, such as customer billing and collections, human resource management, and vendor payments.

It is important to start by defining the goal of the process, which will help you determine what you need to do to meet that goal.